A clinic launched to 3,000 views.

Healix is a virtual mental health clinic. Loud Launch gave it a brand, a website with online booking, a brand video and the content plan for launch.

Client
Healix Health Care & Mental Health
Role
Strategy, brand and launch lead
Team
Three contractors
Credit
Loud Launch Digital
When
2025
healixhealthcare.ca

Visit the live site

Strategy and craft, side by side

Strategy

The outer line: what I decided.

  • Social media audit and competitor analysis
  • Content strategy and an engagement playbook
  • A three-month content calendar: 30 posts with captions
  • Basic SEO across the site

Craft

The inner line: what I made.

  • Logo, palette and a basic brand book
  • An 8+ page website with appointment booking
  • Website copywriting
  • A brand video and a professional photoshoot; her videos drew about 3,000 views in the first month after launch

More from this project

From the brand video
The Healix home page: Healing Starts Here, over a field of grass and mountains.
healixhealthcare.ca
The Healix brand: logo, business cards and a tablet mockup.
The brand
The Healix page that says who the clinic is for, with the brand video.
Who it is for, with the brand video
The Healix site on a phone.
On a phone
Healix post: What masking looks like in everyday life.
Social post
Healix post: You're allowed to need more than survival.
Social post
Healix post: Not every challenge is your responsibility to solve.
Social post

What it added up to

About 3,000

video views in the first month after launch